Services

Our market linkage programs are customized according to client needs, size and capacity. Market linkage activities inlcude managing international trade show pavillions, buyer tours, web-marketing, and in-country or regional expositions.

Often the results from trainings are flat while follow-up coaching reinforces training and renders much stronger results. Coaching can be in-person or virtual. Topics include design, logistics, cost/pricing, market readiness, business management, legal protection, enviornmental compliance, and marketing.

We have designed and implemented numerous artisanal programs for USAID, MCC, the World Bank, the European Commission, as well as local Governments. We do pre-program assessments, through full implementation to designing exit strategies that transfer technical expertise to local professionals.

"BGC has been an incredible support for my company, World Peaces.

Elaine's keen eye, understanding of the challenges facing artisans, and her knowledge of the international marketplace is unparalleled. There are few people who know the artisanal sector in Africa as well as she."

-Connie De Jong, Owner, World Peaces

The success of a project can depend on a solid strategic plan, one that takes into account the reality on the ground and the unseen but viable potential. A solid Strageic Plan is key for transforming challenges into opportunities.

BGC can generate sector-wide, country-specific or regional assessments and can undertake studies on most topics related to the handicraft value chain.

BGC's market-driven approach to product development has strong sales results. BGC takes into consideration costing/pricing, procurement challenges, shipping constraints, enviornmental complicance, and international standards as well as target market trends when working with production companies on product development.

Effective branding is important for companies as well as for whole sectors. It is particularly important for handicraft sectors in emerging economies to create brands that inspire international buyer confidence.

Consulting

Services

Consulting

Market

Linkages

Training & Coaching

Strategic

Planning

Project Design &

Implementation

Assessments &

Studies

Product Development

Branding

US: +1.415.488.7740

France: +33 (0) 789 61 62 77

Services

Consulting

Market

Linkages

Training & Coaching

​

Strategic

Planning

Project Design &

Implementation

Assessments &

Studies

Product Development

Branding

US: +1.415.488.7740

France: +33 (0) 789 61 62 77